Monique helps ecommerce businesses launch and improve their Shopify stores through practical strategy and implementation. She approaches Shopify as more than a storefront, considering the operational systems and decisions needed to support the business behind it. Her work combines strategic direction with implementation, helping clients move from knowing what needs to be done to getting it done.

With over 10 years' experience as an ecommerce business owner, Monique brings practical insight into what it takes to build and operate an online business. Her entrepreneurial journey has given her first-hand experience across ecommerce, from developing products and managing catalogues to setting up online stores and navigating the operational decisions that come with running a business.

Her academic and professional background complements that experience, with qualifications in management, public administration and bookkeeping, alongside experience with the Shopify and wider ecommerce ecosystem. This combination of business ownership, operational knowledge and formal business education shapes the practical approach she brings to client projects.

After years of building and operating her own ecommerce businesses, Monique founded Peare Strategy Consulting to help other business owners navigate the work involved in launching and improving their Shopify stores. Her mission is to help clients build and optimise Shopify stores that are thoughtfully planned, properly configured and practical to operate. Today, Peare Strategy provides Shopify Launch Operations for new ecommerce businesses and Shopify Store Operations for businesses already using Shopify.