Launch Services & Fees

From Concept to A Sales-Ready Store

Launching a Shopify store requires more than a visually appealing store. You need a commercially viable idea, clear positioning, sound financial logic, and operational readiness.

Whether you are just beginning your ecommerce journey or looking to take your physical store online, our Launch Services are designed to validate your concept first, then build your Shopify store on a solid strategic foundation.

All launch projects begin with a Launch Audit.

Ecommerce Launch

The Launch Audit

60-Minute Launch Feasibility | $375 USD

The Launch Audit is a strategic review designed to test the commercial and operational viability of your ecommerce idea before significant investment is made.

This service is suitable for founders who:

- Have no formal business plan.

- Have a partial business plan.

- Want to validate or stress-test an existing business plan.

Launch Audit Focus Areas:

Business Concept & Markit Fit: Niche viability, target customers, and demand.

Product & Pricing Analysis: Margins, cost structure, and pricing strategy.

Operations & Fulfillment Readiness: Shipping, fulfilment, suppliers, and workflows.

Shopify Plan & Technical Direction: Shopify plan selection, Apps and integrations.

Commercial Risk Assessment: Identifying structural or financial risks before launch.

The Deliverable: A Launch Roadmap

Your receive a Launch Roadmap that:

- Confirms feasibility or highlights critical risks.

- Clarifies what must be addressed before launch.

- Outlines the strategic areas that require development.

- Recommends whether our Shopify Launch Package is appropriate for you.

The Launch Audit provides a roadmap that gives you direction and clarity. It does not include a comprehensive blueprint or implementation (these services are offered in the Shopify Launch Package).

If you proceed with the Shopify Launch Package, the Launch Audit fee $375 USD, is credited toward the full project.

Ready to lay the framework for your launch strategy before commiting to launching your ecommerce store? Book a Launch Audit to start building your framework.

Book A Launch Audit

The Shopify Launch Package

Complete Strategy & Technical Build | Investment: From $6,500 USD

The path to a successful launch requires both a technical engine and a strategic roadmap. This comprehensive package includes the Strategic Blueprint and the Shopify Store Setup to ensure your business is operationally sound from day one.

Project Timeframe: 2 - 4 weeks. Book a Launch Audit to Get Started. (This $375 USD session fee is credited toward your Shopify Launch Package.)

Launch Audit + Strategic Blueprint + Shopify Store Setup | From $6,500 USD

  • The Strategic Blueprint

    Your Actionable Roadmap to Launch.

    The Strategic Blueprint transforms your concept into a step-by-step foundation. We document the financial and operational structure needed to launch your store successfully and avoid costly errors.

    What's included:

    Market Intelligence: Niche identification, customer profiling, and competitor analysis.

    Brand Identity: Minimalist wordmark logo, color pallete, typography, and brand messaging.

    Operations Strategy: Streamlined workflows for fulfillment, shipping, and customer service.

    Product & Pricing: Supplier sourcing roadmap and strategic profit margin analysis.

    Omnichannel Strategy: Integration roadmaps for Amazon, TikTok Shop, and Etsy.

    Marketing Roadmap: Clear plan for traffic acquisition and customer retention.

    Full Business Plan: A complete guide to navigate your launch and beyond.

  • Shopify Store Setup

    Built for Conversion & Performance.

    As a Shopify Partner, we handle the technical heavy lifting so you don't have to. We will customize your store so that it is not only beautiful, but is optimized for search engines and sales.

    What's included:

    Custom Storefront: A brand aligned theme optimized for Conversion Rate Optimization (CRO).

    Product & Content Launch: Full upload of products, collections, and SEO-driven descriptions.

    Visual Optimization: Image resizing and minimalist product mockups for site speed.

    SEO Foundations: Meta descriptions, product tags, and image alt-text to help you rank.

    Sales Channel Sync: Catalog integration with TikTok, Meta, and Google Shopping.

    Systems Integration: Installation of essential apps for marketing and accounting data sync.

    Final Go-Live Audit: A comprehensive pre-launch checklist for a flawless debut.
Book A Launch Audit

Frequently Asked Questions

1. Why is the Launch Audit mandatory?

The 60-minute Launch Audit is a required feasibility check. We use this paid time to diagnose your concept, review your current plans, and ensure that moving into a multi-thousand-dollar project is a wise, profitable decision for you. It guarantees you receive expert clarity, regardless of whether you proceed with the Shopify Launch Package.

2. Is the $375 USD fee for the Launch Audit refundable?

The fee is non-refundable, as it compensates us for the pre-meeting preparation and the 60 minutes of advice. It is a standalone service as well as part of the Shopify Launch Package. The entire $375 USD fee is fully credited toward the final invoice of the Shopify Launch Package, making the Launch Audit effectively free when you proceed.

3. What is the difference between the Launch Audit and the Shopify Launch Package?

The Launch Audit ($375 USD) is your paid, high-level feasibility review. We diagnose your concept, identify your biggest financial risks, and confirm the path forward. It is the start of the Shopify Launch Package, but it is also a standalone service suitable for someone who wants to build and launch their store themselves but would like us to review (not write) their own written launch strategy.

The Shopify Launch Package (From $6,500 USD) includes the Launch Audit (preliminary planning) and develops the findings of the Launch Audit into a launch roadmap (the Strategic Blueprint). The Shopify store is then setup with the goals of the Blueprint in mind, including brand imagery and messaging, product listings and website copy optimised for SEO (Search Engine Optimization) and CRO (Conversion Rate Optimization).

4. Why is the fee for the Shopify Launch Package listed as "Starting From"?

We use transparent, value-based pricing. Our fees start at the base rate for standard complexity projects. The final fee for the Shopify Launch Package is customized based on your specific needs, such as the number of sales channels, the complexity of your product inventory, and required systems integrations. You will know your full fee before we start your project.

5. How long does a full launch typically take?

The Shopify Launch Package takes approximately 2-4 weeks from idea to launch. However, this depends on inventory size and how fast the client provides all the necessary information, particularly as it relates to product descriptions and photos.

6. Are you an employee of Shopify, and what does being a Shopify Partner mean?

No, we are not employees of Shopify. We are a certified Shopify Partner and a member of their official partner ecosystem. This means Shopify recognises our expertise in store setup, theme configuration, and using the platform effectively. We use this direct relationship to stay updated on platform changes, but we manage our own client projects independently, ensuring your build meets our high standards for financial and operational integrity.

Book A Launch AuditMore Questions? Contact Us